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1
Consumer behaviour : applications in marketing
by
East, Robert, 1940-, Singh, Jaywant, Wright, Malcolm, 1963-, Vanhuele, Marc
Year of Publication 2017
Year of Publication 2017
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2
The Routledge companion to contemporary brand management
Year of Publication 2016
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Related Subjects
Internet marketing
brand management
communication in marketing
consumer behavior
consumers
corporate social responsibility
internetový marketing
marketing
marketing management
marketingová komunikace
marketingový management
společenská odpovědnost firem
spotřebitelské chování
spotřebitelé
řízení značky