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The feeling economy : how artificial intelligence is creating the era of empathy
by
Rust, Roland T.
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Huang, Ming-Hui
Year of Publication
2021
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The management of luxury : an international guide
Year of Publication
2018
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The Oxford handbook of the history of consumption
Year of Publication
2012
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Mladí lidé a hmotné produkty : spotřebitelské preference v oblasti produktů a komunikace
by
Bačuvčík, Radim, 1975-
Year of Publication
2022
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Obchodní operace ve vývozu a v dovozu
by
Janatka, František, 1937-
,
Hándl, Jaroslav
,
Novák, Radek, 1960-
Year of Publication
1999
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Spotřební imaginace státního socialismu : reklama v Československu 1948-1989
by
Táborský, Ondřej, 1981-
,
Česálková, Lucie, 1983-
Year of Publication
2022
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Using semiotics in marketing : how to achieve consumer insight for brand growth and profits
by
Lawes, Rachel
Year of Publication
2023
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Nejkrásnější povolání
by
Veselý, Vilém
Year of Publication
2023
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Essentials of consumer behavior : an applied approach
by
Stephens, Debra L.
Year of Publication
2023
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Handbook of research on identity theory in marketing
Year of Publication
2021
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Handbook of research on customer loyalty
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2022
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Projekt prezentace sýrů Apetito firmy TPK, s.r.o. v prodejních místech
by
Humpolíková, Hana
Thesis supervisor
Švarcová, Jena, 1963-
Year of defence
2003
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Průvodce spotřebitele Evropskou unií
by
Libánský, Václav
,
Štěpán, Petr
Year of Publication
2001
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Průzkum zvyklostí a preferencí konzumentů piva (porovnání výsledků 1996) bakalářská práce
by
Brančíková, Petra
Thesis supervisor
Peštulková, Květa
Year of defence
1999
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15
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Psychológia a sociológia v obchode
by
Osvaldová, Lívia
Year of Publication
1991
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Psychologické působení reklamy firmy Husqvarna na spotřebitele bakalářská práce
by
KRAJČA, Zbyněk
Year of defence
2000
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17
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Psychologie spotřebitele : jak zákazníci nakupují
by
Vysekalová, Jitka, 1941-
Year of Publication
2004
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Aplikovaná teorie ceny
by
McCloskey, Deirdre N., 1942-
Year of Publication
1993
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19
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Spotřební chování a marketing
by
Koudelka, Jan
Year of Publication
1997
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20
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Ve hře je obchod
by
Schwarz, Oldřich
Year of Publication
1990
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Knihovna UTB
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Bačuvčík, Radim, 1975-
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Hill, Nigel, 1952-
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Koudelka, Jan
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Macáková, Libuše, 1955-
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Pavelková, Drahomíra, 1963-
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Soukup, Jindřich, 1955-
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