Premium channel promotion system and method

The present invention relates to a system for providing television schedule information, and more particularly to a television schedule information guide with capability for displaying channel promotion information. The present invention is directed to a television schedule guide which includes a de...

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Bibliographic Details
Main Authors Macrae, Douglas B, Ward, III, Thomas Edward, Hancock, Kenneth S, Orlick, Jonathan B
Format Patent
LanguageEnglish
Published 01.06.2004
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Summary:The present invention relates to a system for providing television schedule information, and more particularly to a television schedule information guide with capability for displaying channel promotion information. The present invention is directed to a television schedule guide which includes a detector for determining whether a previously scrambled program is unscrambled. If a previously scrambled program is momentarily unscrambled due to promotional efforts by the program provider, the system will visually distinguish the program on the guide, and a viewer may tune to or record the program from the guide. The view may also subscribe to the program provider through the guide during the promotional period.