Factors Affecting the Demand for Milk and Dairy Products in the Slovak Republic

Paper is aimed at dairy sector in the Slovak Republic with an emphasis on identifying the determinants causing low demand for milk and dairy products. The primary objective is to identify consumer behavior and the main factors affecting consumer choices in choosing milk and dairy products. The prima...

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Bibliographic Details
Published inAGRIS on-line Papers in Economics and Informatics Vol. 11; no. 4; pp. 39 - 47
Main Authors Ľubica Kubicová, Kristína Predanocyová, Zdenka Kádeková
Format Journal Article
LanguageEnglish
Published 31.12.2019
Edition665
Subjects
Agribusiness
Agricultural and Food Policy
consumer behavior
consumption
Demand and Price Analysis
factors affecting demand
Milk and dairy products
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Summary:Paper is aimed at dairy sector in the Slovak Republic with an emphasis on identifying the determinants causing low demand for milk and dairy products. The primary objective is to identify consumer behavior and the main factors affecting consumer choices in choosing milk and dairy products. The primary source of information is created by the results of consumer survey proving the consumption of milk and dairy products is widespread among consumers, with cheese and yoghurt as the most preferred ones. The results of the consumer survey were confronted with a survey aimed at identifying the views of producers and processors of milk and dairy products. We identified the main issues, particularly the low redemption price of milk, lack of milk consumption and the absence of sales support.
ISSN:1804-1930
1804-1930
DOI:10.22004/ag.econ.303923