CRAVENDALE: Leicestershire County Cricket Club receive GBP50,000 Sportsmatch grant thanks to CRAVENDALE fresh milk

M2 PRESSWIRE-JULY 30, 2004-CRAVENDALE: Leicestershire County Cricket Club receive GBP50,000 Sportsmatch grant thanks to CRAVENDALE fresh milk (C)1994-2004 M2 COMMUNICATIONS LTD Brian Beattie, brand manager for CRAVENDALE said: "We are delighted that CRAVENDALE'S sponsorship of the club ena...

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Bibliographic Details
Published inM2 Presswire p. 1
Format Newsletter
LanguageEnglish
Published Coventry Normans Media Ltd 30.07.2004
Subjects
Coaching
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Summary:M2 PRESSWIRE-JULY 30, 2004-CRAVENDALE: Leicestershire County Cricket Club receive GBP50,000 Sportsmatch grant thanks to CRAVENDALE fresh milk (C)1994-2004 M2 COMMUNICATIONS LTD Brian Beattie, brand manager for CRAVENDALE said: "We are delighted that CRAVENDALE'S sponsorship of the club enabled it to secure the Sportmatch funding and I hope that every school in the county takes up the opportunity to participate in this programme and introduce as many children as possible to the game of cricket." "From the sport's point of view, the England and Wales Cricket Board believes that every child should have the opportunity to play cricket. This initiative will enable to Leicestershire County Cricket Club and CRAVENDALE fresh milk to make this vision a reality, in addition to building links with the local community and promoting awareness of the benefits of exercise, healthy foods and healthy living," said Sandra Smith, Sportsmatch manager who presented the club with the grant.