'Tiptoeing' into branch transformation

In the past 15 years, Pioneer Bank has introduced checking accounts, shifted focus from mortgage to retail and commercial lending, doubled checking accounts, added Internet banking, added mobile banking, built a new headquarters and doubled assets. "For a community bank with 16 locations spread...

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Bibliographic Details
Published inATM Marketplace. News Features
Main Author Hawkes, James
Format Newsletter
LanguageEnglish
Published Louisville Networld Media Group DBA Networld Alliance, LLC 19.09.2016
Subjects
Banking industry
Branch banking
Checking accounts
Commercial credit
Community banks
Cost control
Customer relations
Customer services
Equity
Financial institutions
Mobile commerce
Video banking
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Summary:In the past 15 years, Pioneer Bank has introduced checking accounts, shifted focus from mortgage to retail and commercial lending, doubled checking accounts, added Internet banking, added mobile banking, built a new headquarters and doubled assets. "For a community bank with 16 locations spread out over 300 miles, the capability to create efficient service solutions is vital," said Bancsource CEO Mychal Kempt, who previously was head of North American sales and services at Diebold.