DEBUNKING CONVENTIONAL WISDOM: HOW HIGH-QUALITY TIO2 ACTUALLY REDUCES OVERALL PAINT COSTS

[...]as Figure 1 demonstrates, the opacity benefit of TiC? decreases as TiC? levels increase, and there is an upper limit where adding too much TiC? can even become detrimental to the overall light scattering power of the paint. Most of the time, formulators can spare themselves the extra materials...

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Bibliographic Details
Published inPaint & Coatings Industry Vol. 38; no. 1; pp. 27 - 32
Main Author Diebold, Michael
Format Trade Publication Article
LanguageEnglish
Published Troy BNP Media 01.01.2022
Subjects
Cost control
Energy costs
Light
Paints
Pigments
Raw materials
Substrates
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Summary:[...]as Figure 1 demonstrates, the opacity benefit of TiC? decreases as TiC? levels increase, and there is an upper limit where adding too much TiC? can even become detrimental to the overall light scattering power of the paint. Most of the time, formulators can spare themselves the extra materials and energy costs required to make a greater amount of lower-quality paint, along with the headaches associated with doing so, and instead produce a higher-quality paint from the start that will end up costing less in the end. [...]more light bounces out of the film, and back to the eye, before penetrating deeply enough to strike the substrate. Since ТЮ2 costs can be as high as 40% of the total raw materials cost of a paint, this exchange could decrease total ingredient costs of the paint by as much as 2%.
ISSN:0884-3848
2328-8329