Producers need to retool to sell in the new DI market

Disability income coverage has risen from the ashes of controversy, burgeoning loss ratios and a sales slump. Now, DI is poised to ride a strong resurgence and return to profitability. Despite this comeback, many of today's workers in their 20s, 30s and 40s have likely not heard about DI insura...

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Bibliographic Details
Published inNational Underwriter Vol. 107; no. 8; p. 5
Main Author Sadler, Jeff
Format Trade Publication Article
LanguageEnglish
Published Erlanger ALM Media Properties, LLC 24.02.2003
EditionLife, health/financial services ed.
Subjects
Business conditions
Disability insurance
Insurance coverage
Insurance industry
Long term care insurance
Long term health care
Opportunity
Sales
Underwriting
Younger workers
United States > US
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Summary:Disability income coverage has risen from the ashes of controversy, burgeoning loss ratios and a sales slump. Now, DI is poised to ride a strong resurgence and return to profitability. Despite this comeback, many of today's workers in their 20s, 30s and 40s have likely not heard about DI insurance. This is the industry's new opportunity. After all, the 20s-to-40s age group definitely understands vulnerability. Most of its members have absorbed change after change in their own lives, to the extent that they understand nothing stays the same. They are not yet interested in long term care, but would likely look favorably at the opportunity to protect their income, if this opportunity were offered to them.
ISSN:1940-1345