Viacom buys VidCon

VidCon will remain a stand-alone entity and retain its senior leadership team, according to a Feb. 7 blog post. The acquisition is expected to help Viacom expand its focus on live events and accelerate its participation and investment in next-generation platforms.

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Bibliographic Details
Published inSNL Kagan Media & Communications Report
Main Author Haseeb, Ali
Format Trade Publication Article
LanguageEnglish
Published Charlottesville SNL Financial LC 08.02.2018
Online AccessGet full text

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Summary:VidCon will remain a stand-alone entity and retain its senior leadership team, according to a Feb. 7 blog post. The acquisition is expected to help Viacom expand its focus on live events and accelerate its participation and investment in next-generation platforms.
ISSN:1932-9431