Your search for a life producer: Who fits and who doesn't

The property and casualty agency recognizes that adding non-P&C products to their product offering will lead to increased retention and profits. When looking at all of the life producers out in the field, you will find that 10% of them have been in the business for an extended period of time, ha...

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Bibliographic Details
Published inFinancial Services Advisor Vol. 145; no. 3; p. 33
Main Author Pike, Dennis
Format Trade Publication Article
LanguageEnglish
Published Lexington Insurance Publications Inc 01.05.2002
Subjects
Advisors
Careers
Financial services
Insurance agents & brokers
Life insurance
Planning
Property & casualty insurance
Work ethic
United States > US
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Summary:The property and casualty agency recognizes that adding non-P&C products to their product offering will lead to increased retention and profits. When looking at all of the life producers out in the field, you will find that 10% of them have been in the business for an extended period of time, have their own staff, have their own methodologies and work on their own terms. Another 20% of the experienced life producers are looking for a new life and new place where they do not have to proactively prospect any more. But, 70% of the experienced life producers out there are life producers the P&C agency is looking for - skilled individuals who find that cold-calling is driving them crazy, but they have a strong work ethic and integrity.
ISSN:1524-7589