3 ways to pitch worksite LTCI

According to analysts, there are 5.8 million small- to medium-sized businesses in the United States who do not yet offer a long-term care insurance benefit to their employees. The audience is too young to be motivated about long-term care insurance, the prices are still too high to interest a signif...

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Bibliographic Details
Published inLifeHealthPro
Main Author Sadler, Jeff
Format Trade Publication Article
LanguageEnglish
Published New York ALM Media Properties, LLC 23.10.2013
Subjects
Advisors
Chronic illnesses
Employee benefits
Employees
Employers
Health insurance
Health Insurance Portability & Accountability Act 1996-US
Health savings accounts
Insurance coverage
Insurance premiums
Long term care insurance
Long term health care
Patient Protection & Affordable Care Act 2010-US
Sales
Online AccessGet full text

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Summary:According to analysts, there are 5.8 million small- to medium-sized businesses in the United States who do not yet offer a long-term care insurance benefit to their employees. The audience is too young to be motivated about long-term care insurance, the prices are still too high to interest a significant number of people, and the employer/human resources (HR) person is less interested in this type of coverage than others that they consider to be higher priority, such as health insurance and disability income coverage.