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Visions of wealth and independence lead professionals to try multilevel marketing

Popularized by such companies as Amway Corp and Mary Kay Corp, multilevel marketing, which is essentially a legal pyramid scheme, remains the subject of lawsuits and investigations. But it has also begun to attract a pool of restive professionals seeking more money or an entrepreneurial life. The in...

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Bibliographic Details
Published in	The Wall Street journal. Eastern edition
Main Author	Mehta, Stephanie N
Format	Newspaper Article
Language	English
Published	New York, N.Y Dow Jones & Company Inc 23.06.1995
Edition	Eastern edition
Subjects	Direct selling Earnings Executives Litigation Marketing Pyramid operations Salespeople
Online Access	Get full text
ISSN	0099-9660

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Summary:	Popularized by such companies as Amway Corp and Mary Kay Corp, multilevel marketing, which is essentially a legal pyramid scheme, remains the subject of lawsuits and investigations. But it has also begun to attract a pool of restive professionals seeking more money or an entrepreneurial life. The industry is working to attract people with entrepreneurial spirit in order to shed its downscale image.
ISSN:	0099-9660