NEW CHRYSLER FIRST CHIEF SEES EFFICIENCY AS THE KEY TO SUCCESS A HISTORY OF CHRYSLER FIRST THIRD Edition

He spoke of building Chrysler First into the nation's premier financial-services firm and of spreading the word about what the company actually does. And repeatedly, he spoke of keeping Chrysler First in Allentown. * 1985: Chrysler Corp. acquired FinanceAmerica for $405 million. The company was...

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Bibliographic Details
Published inThe morning call (Allentown, Pa.)
Main Author Funk, Nancy M
Format Newspaper Article
LanguageEnglish
Published Allentown, Pa Tribune Interactive, LLC 15.07.1990
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Summary:He spoke of building Chrysler First into the nation's premier financial-services firm and of spreading the word about what the company actually does. And repeatedly, he spoke of keeping Chrysler First in Allentown. * 1985: Chrysler Corp. acquired FinanceAmerica for $405 million. The company was renamed Chrysler First and became a subsidiary of Chrysler Financial, the automaker's financing arm. * 1986: Chrysler First acquired the inventory financing division of Westinghouse Credit Corp. The buy reflected Chrysler First's desire to increase its business with manufacturers, distributors and dealers.
ISSN:0884-5557