The Anti-Drug Message Will Get a Rock Beat Home Edition
The campaign, called Rock Against Drugs, will use rock stars in music video-like public service announcements for broadcast on cable's MTV, national and local television stations and in theaters, Atty. Gen. John Van de Kamp told a press conference at his Wilshire District offices. Record produc...
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| Published in | The Los Angeles times |
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| Main Author | |
| Format | Newspaper Article |
| Language | English |
| Published |
Los Angeles, Calif
Los Angeles Times Communications LLC
16.07.1986
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| Online Access | Get full text |
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| Summary: | The campaign, called Rock Against Drugs, will use rock stars in music video-like public service announcements for broadcast on cable's MTV, national and local television stations and in theaters, Atty. Gen. John Van de Kamp told a press conference at his Wilshire District offices. Record producer Danny Goldberg, who will produce the spots for Van de Kamp's office, said Gene Simmons of the rock group Kiss; Belinda Carlisle, former lead singer of the Go-Go's, and Steve Jones, former lead guitarist with the Sex Pistols, have agreed to participate. Goldberg, who manages the musical careers of Carlisle and "Miami Vice's" Don Johnson, among others, said he wants to do something other anti-drug campaigns have not-use artists, such as heavy metal acts, who appeal to the rebellious spirit of teen-agers. |
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| ISSN: | 0458-3035 |