Piracy on the silver screen

Using survey data on movie consumption by about 500 University of Pennsylvania undergraduate students, we ask whether unpaid consumption of movies displaces paid consumption. A variety of cross-sectional and longitudinal empirical approaches show large and statistically significant evidence of displ...

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Bibliographic Details
Published inThe Journal of industrial economics Vol. LV; no. 3; pp. 379 - 396
Main Authors Rob, Rafael, Waldfogel, Joel
Format Journal Article
LanguageEnglish
Published 01.09.2007
Subjects
Consumer behaviour
Copyright
Entertainment
Film industry
Leisure industry
Pennsylvania
Piracy
Students
U.S.A
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Summary:Using survey data on movie consumption by about 500 University of Pennsylvania undergraduate students, we ask whether unpaid consumption of movies displaces paid consumption. A variety of cross-sectional and longitudinal empirical approaches show large and statistically significant evidence of displacement. In the most appropriate empirical specification, we find that unpaid first consumption reduces paid consumption by about 1 unit. Unpaid second consumption has a smaller effect, about 0.20 units. Our analysis indicates that unpaid consumption, which makes up 5.2 per cent of movie viewing in our sample, reduced paid consumption in our sample by 3.5 per cent. Reprinted by permission of Blackwell Publishers
Bibliography:ObjectType-Article-2
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ISSN:0022-1821