Nature-Conserving Tourists: The Need for a Broader Perspective

The Importance of environmental responsibility In tourism is widely accepted. Two main paradigms have emerged: ecotourism - a demand-driven concept limited to nature-based tourism - and sustainable tourism - a supply-sided view characterized by Industry regulations. Unfortunately, ecotourism is limi...

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Bibliographic Details
Published inAnatolia Vol. 17; no. 2; pp. 235 - 255
Main Author Dolnicar, S
Format Journal Article
LanguageEnglish
Published 01.01.2006
Subjects
Turkey, Anatolia
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Summary:The Importance of environmental responsibility In tourism is widely accepted. Two main paradigms have emerged: ecotourism - a demand-driven concept limited to nature-based tourism - and sustainable tourism - a supply-sided view characterized by Industry regulations. Unfortunately, ecotourism is limited in size, and supply-sided measures implicitly contradict the short-term aim of profit-maximization of the tourism industry. Alternative ways of integrating nature conservation and tourism are needed. This paper reviews tourism-specific pro-environmental approaches and research into pro-environmental behavior in general. A case for a broader demand-driven paradigm is made: the identification of nature-conserving tourists - a target market extending beyond the special interest area of ecotourism and weakening the short-term trade-off of sustainability versus profitability in tourism.
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ISSN:1300-4220