Impact of attitude towards a region on purchase intention of regional products: the mediating effects of perceived value and preference

Saved in:
Bibliographic Details
Published inIDEAS Working Paper Series from RePEc
Main Authors Charton-Vachet, Florence, Lombart, Cindy, Didier, Louis
Format Paper
LanguageEnglish
Published St. Louis Federal Reserve Bank of St. Louis 01.01.2020
Subjects
Purchase intention
Online AccessGet full text

Cover

More Information
DOI:10.1108/IJRDM-09-2019-031