An Agent-based Customized Recommender System for Product and Service Family Design

This paper introduces an agent-based recommender system to support customized recommendations for product and service family design in electronic market environments. In this research, a preference learning mechanism is used to recommend appropriate products or services to customers and determine a...

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Bibliographic Details
Published inIISE Annual Conference. Proceedings p. 824
Main Authors Moon, Seung Ki, Simpson, Timothy W, Kumara, Soundar R T
Format Journal Article
LanguageEnglish
Published Norcross Institute of Industrial and Systems Engineers (IISE) 01.01.2007
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Summary:This paper introduces an agent-based recommender system to support customized recommendations for product and service family design in electronic market environments. In this research, a preference learning mechanism is used to recommend appropriate products or services to customers and determine a preference value for each market segment in the product or service family. We demonstrate the implementation of the proposed recommender system using a multi-agent framework. Through experiments, we illustrate that the proposed recommender system can be used for customized recommendation and market segment design in various electronic market environments. [PUBLICATION ABSTRACT]