MISSISSIPPI WOMEN'S PERCEPTIONS OF FINANCIAL SECURITY: FINDINGS FROM THE FIRST MISSISSIPPI WOMEN'S MONEY CONFERENCE

The growth of financial products targeted to women increased dramatically in the last five years of the twentieth century due to a combination of conditions. Prior research has shown no systematic analysis of female financial perception by region or state. This study presents findings from a Septemb...

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Bibliographic Details
Published inAllied Academies International Conference. Academy of Accounting and Financial Studies. Proceedings Vol. 6; no. 1; p. 179
Main Authors Kimmel, Sara B, Grubbs, M Ray, Phelps, Raymond A, Neely, Walter P
Format Journal Article
LanguageEnglish
Published Arden Jordan Whitney Enterprises, Inc 01.01.2001
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Summary:The growth of financial products targeted to women increased dramatically in the last five years of the twentieth century due to a combination of conditions. Prior research has shown no systematic analysis of female financial perception by region or state. This study presents findings from a September 2000 survey of Mississippi women regarding personal financial planning and management. The survey tool, a Likert style instrument, was distributed to 895 participants at the Mississippi Women's Money Conference. Its stated purpose was to inform and empower women and families toward financial security. In the area of financial acumen, the significant findings were the perceived lack of help by government agencies in financial planning; the lack of confidence in the future by single and divorced women; the complexity of planning by ethnicity, and the knowledge of the availability of resources by income. Significant among planning and managing responses were those related to credit card debt and responses to preparedness by race/ethnicity. There was strong agreement among all age groups regarding ownership of financial products, with the greatest likelihood of ownership in the 30-53 age group.