DEVELOPMENT OF METHODOLOGY FOR IMPLEMENTATION OF STRATEGIC PLANNING - MISP

The development of this methodology was started in 1995, aimed at the implementation of strategic planning in an organization, using principles of strategy formulation school "Design School" at Harvard University. The methodology is presented with structured steps that facilitate its imple...

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Bibliographic Details
Published inIndependent Journal of Management & Production Vol. 5; no. 1; p. 25
Main Authors dos Santos, João Alberto Neves, Soares, Carlos Alberto Pereira, dos Santos, João Thiago Machado, Dunga, Christian da Silva
Format Journal Article
LanguageEnglish
Published Sao Paulo Independent Journal of Management & Production, I J M & P 01.10.2013
Subjects
Organization development
Research methodology
Strategic management
Strategic planning
Studies
Brazil
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Summary:The development of this methodology was started in 1995, aimed at the implementation of strategic planning in an organization, using principles of strategy formulation school "Design School" at Harvard University. The methodology is presented with structured steps that facilitate its implementation by an organization. It has already been tested in various public organizations. To do this, you can make use of undergraduate students to assist in investigation methods and techniques can be applied in the various stages of the methodology, could then define the most appropriate methods and techniques in each step. Noteworthy that the methodology also provides for a performance measurement system that supports the actions of strategic planning.
ISSN:2236-269X
2236-269X