Communicating with and Educating Stakeholders

It was once believed that communicating relevant facts would convince people to manage deer based on science. However, perception is reality, and one person's facts may be another's fiction. As discussed in Chapter 11, managers must recognize and incorporate the culture and values of the d...

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Bibliographic Details
Published inDeer Management for Forest Landowners and Managers pp. 175 - 193
Main Author deCalesta, David S.
Format Book Chapter
LanguageEnglish
Published CRC Press 2019
Edition1
Subjects
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Summary:It was once believed that communicating relevant facts would convince people to manage deer based on science. However, perception is reality, and one person's facts may be another's fiction. As discussed in Chapter 11, managers must recognize and incorporate the culture and values of the disparate groups of stakeholders that will influence their deer management. Some stakeholders (legislators and administrators) may constrain or enhance deer management via legislation and regulation; some (hunters) provide an essential service (reducing deer density); some (farmers and foresters) provide political and practical support; and some (outdoor writers) may promote (or question) facts, goals, and management actions for deer. If managers are managing someone's forestland, the owners of those landscapes form another stakeholder category. All must be cultivated, informed of the requirements regarding deer management, involved, and motivated in ways that are effective.
ISBN:036719693X
146658016X
9780367196936
9781466580169
DOI:10.1201/9780429190407-25