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Bibliographic Details
Published inJournal of relationship marketing (Binghamton, N.Y.) Vol. 9; no. 2; p. 67
Main Author Bejou, David
Format Journal Article
LanguageEnglish
Published Taylor & Francis Group 28.05.2010
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ISSN:1533-2667
1533-2675
DOI:10.1080/15332667.2010.496632