A reluctant renaissance: when technical writers merely implement the change: a case-study

This paper is a case study of the changes in the: publication process, personnel recruitment, employee attitude and management policy when computers replaced the three-decade-old red pen in a publication department of one of the largest outdoor power equipment manufacturing companies. Publication ma...

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Published inIPCC 98. Contemporary Renaissance: Changing the Way we Communicate. Proceedings 1998 IEEE International Professional Communication Conference (Cat. No.98CH36332) Vol. 2; pp. 211 - 219 vol.2
Main Author Maitra, K.
Format Conference Proceeding
LanguageEnglish
Published IEEE 1998
Subjects
Computer aided manufacturing
Desktop publishing
Energy management
Manufacturing processes
Personnel
Planning
Power system management
Pulp manufacturing
Recruitment
Technology management
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Summary:This paper is a case study of the changes in the: publication process, personnel recruitment, employee attitude and management policy when computers replaced the three-decade-old red pen in a publication department of one of the largest outdoor power equipment manufacturing companies. Publication managers and process planners are constantly debating the cost-benefit ratio of technology upgrades as better and more powerful desktop publishing systems hit the market. This paper suggests that employee involvement in corporate strategic planning and management's decision-making holds the key to success. Any process reform can be made smoother and more successful only if the people who will implement the change are convinced that the change is necessary, and hence they participate enthusiastically in the changeover.
ISBN:9780780348905
0780348907
DOI:10.1109/IPCC.1998.722100