Communication Indicators. II. 100 Years of Mass Communication in Germany. Communication and Society 4

This report summarizes the findings of a Unesco-sponsored study designed to identify quantitative relationships between mass communication and economic growth in the Federal Republic of Germany. The first and second sections of the report outline the most important economic and social lines of devel...

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Bibliographic Details
Main Authors Galli, Anton, Vogler, Kurt
Format Report
LanguageEnglish
Published 01.12.1979
Subjects
Communication (Thought Transfer)
Communication Research
Communications
Correlation
Developed Nations
Economic Development
Germany
Mass Media
Social Influences
Technological Advancement
Germany
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Summary:This report summarizes the findings of a Unesco-sponsored study designed to identify quantitative relationships between mass communication and economic growth in the Federal Republic of Germany. The first and second sections of the report outline the most important economic and social lines of development in Germany from the end of the nineteenth century to the present. The third section presents the major findings of the study concerning (1) the mass media in general; (2) newspaper, magazine, and book production; (3) the development of communications technology; (4) distribution factors; (5) transportation of printed products in the country; (6) the development of private consumption of printed materials and of advertising; (7) foreign trade with printed products; and (8) economic indicators for the press and their importance for the German economy as a whole. The final section of the report offers a brief discussion of the implications of the study's findings and presents proposals for follow up studies. (FL)