Sponsored search queries on online social networks

In one embodiment, a method includes receiving, from a client system of a first user, a text query inputted by the first user, generating a plurality of structured queries based on the text query, each structured query comprising references to one or more objects associated with the online social ne...

Full description

Saved in:
Bibliographic Details
Main Authors Maschmeyer William R, Kesten Yuval, Young Sue Yee, Rubinstein Yigal Dan, Hymes Kathryn, Peiris Keith L, Khan Sadi, Duck Joshua Keith
Format Patent
LanguageEnglish
Published 26.12.2017
Subjects
CALCULATING
COMPUTING
COUNTING
DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES
ELECTRIC DIGITAL DATA PROCESSING
PHYSICS
SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR
Online AccessGet full text

Cover

More Information
Summary:In one embodiment, a method includes receiving, from a client system of a first user, a text query inputted by the first user, generating a plurality of structured queries based on the text query, each structured query comprising references to one or more objects associated with the online social network, wherein at least one of the structured queries is a sponsored query comprising a reference to an object associated with an advertiser, and sending, to the client system responsive to receiving the text query, one or more suggested structured queries for display to the first user, wherein at least one of the sent structured queries is a sponsored query.
Bibliography:Application Number: US201514971989