Method and apparatus for interacting with a set-top box using widgets

An approach is provided for enabling direct user interaction with specific items of content as presented by a content delivery system. Content is presented via a set-top box concurrently with a widget, indicating one or more items specified in content. User input relating to selection of one of the...

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Bibliographic Details
Main Authors NAGGAR MICHAEL J, SUREKA ASHUTOSH, CHARANIA RAHIM
Format Patent
LanguageEnglish
Published 17.03.2015
Subjects
CALCULATING
COMPUTING
COUNTING
ELECTRIC COMMUNICATION TECHNIQUE
ELECTRIC DIGITAL DATA PROCESSING
ELECTRICITY
PHYSICS
PICTORIAL COMMUNICATION, e.g. TELEVISION
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Summary:An approach is provided for enabling direct user interaction with specific items of content as presented by a content delivery system. Content is presented via a set-top box concurrently with a widget, indicating one or more items specified in content. User input relating to selection of one of the items is received. An interactive platform, in response to the input, generates a request specifying the selected item for purchase.
Bibliography:Application Number: US201113005678