GENERALIZING A SEGMENT FROM USER DATA ATTRIBUTES

A data server may support segment identification based on a selected user profile. For example, a user may select a user profile as the basis for identifying a segment of additional user profiles. The server may identify attributes associated with the selected user identifier and generate an express...

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Bibliographic Details
Main Authors Singh, Narinder, Nair, Vineeth Anand, Guyot, Noah Bruce, He, Shengfan, Walquist, Pam, Popelka, Aaron M, Day, Jason, Fichtner, Kasia
Format Patent
LanguageEnglish
Published 27.07.2023
Subjects
CALCULATING
COMPUTING
COUNTING
ELECTRIC DIGITAL DATA PROCESSING
PHYSICS
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Summary:A data server may support segment identification based on a selected user profile. For example, a user may select a user profile as the basis for identifying a segment of additional user profiles. The server may identify attributes associated with the selected user identifier and generate an expression based on the identified subset. The expression may include a normalization function corresponding to at least one attribute. The normalization function may identify correlated attribute values for an attribute associated with the selected user profile. The data server may query a data storage system to identify the additional user profiles based on the expression. The data server may also support user defined Boolean expressions such that the expression is used to identify user identifiers associated with a first attribute and a second attribute.
Bibliography:Application Number: US202318095605