TECHNIQUE FOR AGGREGATING CONTENT FROM A COMMON GRAPH EDGE

Described herein are techniques for processing content items for presentation via a content feed of an online service. Upon receiving a request associated with a particular end-user of an online service for a content feed, a connection graph is analyzed to identify a plurality of content items that...

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Main Authors HU, Kangning, LIU, Heyang, LIN, Xiang, WELSON, Garrett Gabriel, XUAN, Ying, CHOI, Samson Hin-Leung, YEN, Collin Dang, QIU, Fangbing, Hung, James, SHARMA, Diya Dutt, JIANG, Yanbin, SOMAIYA, Manas Haribhai
Format Patent
LanguageEnglish
Published 16.06.2022
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Summary:Described herein are techniques for processing content items for presentation via a content feed of an online service. Upon receiving a request associated with a particular end-user of an online service for a content feed, a connection graph is analyzed to identify a plurality of content items that are eligible for presentation to the end-user. Some subset of content items that share a common relationship with the end-user, as indicated by a common edge in the connection graph, are identified. This subset of content items is then grouped together for presentation within the content feed in a content carousel, where the content carousel is positioned within the content feed, relative to other content items, based on the highest ranking content item presented via the content carousel.
Bibliography:Application Number: US202017118368