METHODS AND SYSTEMS FOR PERSONALIZING A PROSPECTIVE VISITOR EXPERIENCE AT A NON-PROFIT VENUE

• Main Authors: Soule, Christine, Cella, Charles H, Spitz, Richard
• Format: Patent
• Language: English
• Published: 08.10.2020
• Subjects: CALCULATING; COMPUTER SYSTEMS BASED ON SPECIFIC COMPUTATIONAL MODELS; COMPUTING; COUNTING; DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES; ELECTRIC COMMUNICATION TECHNIQUE; ELECTRIC DIGITAL DATA PROCESSING; ELECTRICITY; HANDLING RECORD CARRIERS; PHYSICS; PRESENTATION OF DATA; RECOGNITION OF DATA; RECORD CARRIERS; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR; WIRELESS COMMUNICATIONS NETWORKS

A method for providing personalized non-profit venue visit recommendations to a visitor at a non-profit venue, comprising: providing a management interface for management of a set of multimedia assets; receiving a mapping of multimedia assets to a display in at least one site plan; receiving metadata for the set of multimedia assets; providing an interface for receiving data indicating personal interests of a visitor, including visitor-provided preference data and passively-collected visitor interaction data; receiving personal interest data for a plurality of non-profit venue visitors; receiving preference data relating to a prospective visitor; applying a machine learning system to analyze the metadata, the data indicating personal interests of the visitor, the personal interest data for the plurality of non-profit venue visitors, and the preference data relating to the prospective visitor; and generating a selection or sequence of non-profit venue location recommendations for the prospective visitor.