MARKETING NOTIFICATION FOR MISSING GROUP MEMBER
Disclosed embodiments provide techniques for presenting a marketing notification for a missing member of a group. People often shop in groups, such as groups of family, friends, coworkers, and the like. Disclosed embodiments detect the presence of a group in a location such as a retail venue. In sce...
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Main Authors | , |
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Format | Patent |
Language | English |
Published |
09.05.2019
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Subjects | |
Online Access | Get full text |
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Summary: | Disclosed embodiments provide techniques for presenting a marketing notification for a missing member of a group. People often shop in groups, such as groups of family, friends, coworkers, and the like. Disclosed embodiments detect the presence of a group in a location such as a retail venue. In scenarios where at least one member of the group is absent at the location, the group members that are present at the location receive a marketing message pertaining to the missing member, such as a suggestion to purchase a gift for the missing member. In this way, disclosed embodiments provide marketing opportunities to influence shoppers by reminding them about their missing peer. |
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Bibliography: | Application Number: US201715802609 |