COMPUTER-IMPLEMENTED TECHNIQUES FOR DETERMINING AND PROVISIONING REAL-TIME INDIVIDUALIZED PRODUCT AND SERVICE OFFERING
User information may be received and a market segment associated with the user may be received. A personalized or individualized offer may be determined based on the user information, the personalized offer determined based on a product offeror's goal with respect to the user at a given time. T...
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Main Authors | , , |
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Format | Patent |
Language | English |
Published |
02.03.2017
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Subjects | |
Online Access | Get full text |
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Summary: | User information may be received and a market segment associated with the user may be received. A personalized or individualized offer may be determined based on the user information, the personalized offer determined based on a product offeror's goal with respect to the user at a given time. The market segment offer and the personalized offer may be blended to determine a recommended personalized offering for the user at the given time, e.g., given a company's tactical, strategic and lifetime goals and values for that user. |
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Bibliography: | Application Number: US201514843590 |