SYSTEM AND METHOD FOR MANAGING BEHAVIOR CHANGE APPLICATIONS FOR MOBILE USERS

An example system and method for managing behavior change applications for mobile users is disclosed. In an embodiment of the system and method, data on a plurality of users in a behavioral change program is received from a plurality of devices operating in a communications network. The data is used...

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Bibliographic Details
Main Authors ROLLIN STEPHEN TYLER, SNYDER SCOTT ANDREW, ROZAL GREGORY PAUL, NANOPOULOS ANDREW
Format Patent
LanguageEnglish
Published 11.12.2014
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Summary:An example system and method for managing behavior change applications for mobile users is disclosed. In an embodiment of the system and method, data on a plurality of users in a behavioral change program is received from a plurality of devices operating in a communications network. The data is used to determine plurality of user segments. Each user of the plurality of users is classified into a one of the plurality of user segments. Then a plurality of behavioral models is determined, where each of the plurality of behavioral models comprises a statistical model of relations between behaviors of users within a corresponding one of the plurality of user segments. An intervention model is then determined for a user, where the intervention model is based on a behavior model of the user segment to which the user belongs. Interventions are then sent to a device of the user according to the intervention model.
Bibliography:Application Number: US201313913117