SEGMENT ASSIGNMENT OPTIMIZATION ENGINE
Embodiments of the invention are directed to systems, methods, and computer program products for assigning a user to a user segment. In some embodiments, a system is configured to: receive transaction data associated with a user; analyze the transaction data; identify a user segment based on the ana...
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Main Authors | , |
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Format | Patent |
Language | English |
Published |
11.09.2014
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Subjects | |
Online Access | Get full text |
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Summary: | Embodiments of the invention are directed to systems, methods, and computer program products for assigning a user to a user segment. In some embodiments, a system is configured to: receive transaction data associated with a user; analyze the transaction data; identify a user segment based on the analysis of the transaction data; and assign a user to the user segment. |
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Bibliography: | Application Number: US201313785689 |