VIRTUALIZING CONSUMER BEHAVIOR AS A FINANCIAL INSTRUMENT

The claimed subject matter relates to an architecture that can characterize an item involved in a consumer transaction and/or a behavior of a consumer as a virtual financial instrument. The architecture can monitor the future performance of the virtual instrument in order to identify trendspotters a...

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Main Authors ALEXANDER G. GOUNARES, TAREK NAJM, BRETT D. BREWER, DAVID M. CHICKERING, LEONARD SMITH, GARY W. FLAKE, LILI CHENG, ARNOLD N. BLINN, MICHAEL CONNOLLY, DARRYN DIEKEN, JOSHUA T. GOODMAN, KAMAL JAIN, JEFFREY R. HEMMEN, NISHANT V. DANI
Format Patent
LanguageEnglish
Spanish
Published 30.06.2009
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Summary:The claimed subject matter relates to an architecture that can characterize an item involved in a consumer transaction and/or a behavior of a consumer as a virtual financial instrument. The architecture can monitor the future performance of the virtual instrument in order to identify trendspotters as well as trend followers in a particular market domain. El tema reclamado se refiere a una arquitectura que puede caracterizar un artículo involucrado en una transacción de cliente y/o un comportamiento de un cliente como un instrumento financiero virtual. La arquitectura puede verificar el desempeño futuro del instrumento virtual con el fin de identificar observadores de tendencia así como seguidores de tendencia en un dominio de mercado particular.
Bibliography:Application Number: MX20090006641