PURCHASE SUPPORT METHOD, APPARATUS THEREOF, AND PROGRAM THEREOF

• Main Authors: UJIIE NORIAKI, SAITO KOKICHI
• Format: Patent
• Language: English; Japanese
• Published: 28.06.2023
• Subjects: CALCULATING; COMPUTING; COUNTING; DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES; PHYSICS; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR

To provide a purchase support method which provides advantages to a store and an online shop.SOLUTION: A purchase support method executes: a first process of determining whether a customer has entered a store on the basis of location information of a customer terminal device of the customer and location information of the store, and generating visit history information of the customer; a second process of acquiring purchase history information of the customer who has purchased a commodity or a service on a website; and a third process of generating, by a service management apparatus, association information obtained by associating the customer, the commodity or the service purchased by the customer, and the store that the customer visited, the store selling the commodity or the service each other, on the basis of the visit history information generated in the first process and the purchase history information acquired in the second process.SELECTED DRAWING: Figure 5 【課題】店舗とオンランショップの双方にメリットがある購買支援方法を提供する。【解決手段】 顧客の顧客端末装置の位置情報と店舗の位置情報とを基に、前記顧客が前記店舗に入店したか否かを判断し、当該顧客の入店履歴情報を生成する第１の工程と、前記顧客のウェブサイトでの商品又はサービスの購入履歴情報を取得する第２の工程と、前記第１の工程で生成した前記入店履歴情報と前記第２の工程で取得した前記購入履歴情報とを基に、当該顧客と、前記顧客が購入した前記商品又はサービスと、当該顧客が入店した当該商品又はサービスが販売されている店舗とを関連付けた関連付け情報をサービス管理装置が生成する第３の工程とを行う。【選択図】図５