INFORMATION PROCESSING DEVICE, INFORMATION PROCESSING SYSTEM, AND INFORMATION PROCESSING METHOD

• Main Authors: AKAHANE MAKOTO, OTSUKA TSUGUMI, NISHIMURA KAZUYA, ITO TOMONORI, SHIINA WATARU, UOTANI AKIO
• Format: Patent
• Language: English; Japanese
• Published: 21.05.2020
• Subjects: CALCULATING; COMPUTING; COUNTING; DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES; ELECTRIC DIGITAL DATA PROCESSING; PHYSICS; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR

To improve advertisement effect on advertisement displayed on a vehicle body of a vehicle.SOLUTION: An information processing device which includes: a storage part which is provided with a display device installed toward the outside of a vehicle body and holds information on a representative color of the vehicle body of each of a plurality of vehicles capable of displaying advertisement information on the display device; and a control part which, in the case of existence of at least one of a first request of the representative color for a first vehicle body for displaying first advertisement information thereon and a second request of the representative color of the colors included in the advertisement information on some or all of the plurality of vehicles which are displayed on the display device, executes the steps of: determining the first vehicle which displays the first advertisement information from a plurality of vehicles; and transmitting the first advertisement information to the first vehicle so that the existing first request or second request is satisfied on the basis of the representative color among colors included in the first advertisement information and the representative color of the vehicle body of each of the plurality of vehicles.SELECTED DRAWING: Figure 1 【課題】車両の車体に表示される広告の広告効果を向上させる。【解決手段】車体外部に向けて設置された表示装置を備え、表示装置に広告情報を表示可能な複数の車両それぞれについての車体を代表する色の情報を保持する記憶部と、第１の広告情報を表示する第１の車両の車体を代表する色に対する第１の要求と、複数の車両の一部又は全部について、表示装置に表示される広告情報に含まれる色のうちの代表する色に対する第２の要求と、の少なくともいずれかが存在する場合に、存在する第１の要求又は第２の要求が満たされるように、第１の広告情報に含まれる色のうちの代表する色と複数の車両のそれぞれの車体を代表する色とに基づいて、複数の車両から、第１の広告情報を表示させる第１の車両を決定することと、第１の車両へ第１の広告情報を送信することと、を実行する制御部と、を備える情報処理装置である。【選択図】図１