SYSTEMS AND METHODS FOR ENGAGING AN AUDIENCE IN A CONVERSATIONAL ADVERTISMENT

A system and method are described for engaging an audience in a conversational advertisement. A conversational advertising system converses with an audience using spoken words. The conversational advertising system uses a speech recognition application to convert an audience's spoken input into...

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Bibliographic Details
Main Authors BALASUBRAMANIAN, SUNDAR, SHEEDY, AARON, MCSHERRY, MICHAEL
Format Patent
LanguageEnglish
French
German
Published 26.08.2015
Subjects
ACOUSTICS
CALCULATING
COMPUTING
COUNTING
DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES
ELECTRIC DIGITAL DATA PROCESSING
MUSICAL INSTRUMENTS
PHYSICS
SPEECH ANALYSIS OR SYNTHESIS
SPEECH OR AUDIO CODING OR DECODING
SPEECH OR VOICE PROCESSING
SPEECH RECOGNITION
SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR
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Summary:A system and method are described for engaging an audience in a conversational advertisement. A conversational advertising system converses with an audience using spoken words. The conversational advertising system uses a speech recognition application to convert an audience's spoken input into text and a text-to-speech application to transform text of a response to speech that is to be played to the audience. The conversational adverting system follows an advertisement script to guide the audience in a conversation.
Bibliography:Application Number: EP20130833326