A social hotspot and commodity category matching method

• Main Authors: ZUO XIAOCHEN, DOU ZHICHENG, HUANG ZHEN, WEN JIRONG
• Format: Patent
• Language: Chinese; English
• Published: 09.04.2019
• Subjects: CALCULATING; COMPUTING; COUNTING; DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES; ELECTRIC DIGITAL DATA PROCESSING; PHYSICS; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR

The invention relates to a social hotspot and commodity category matching method. The method comprises the following steps: constructing a commodity category knowledge map; Obtaining microblog hot topic content; Matching the commodity category knowledge map with the hot topic content; for each hot topic generated in real time, obtaining microblog content corresponding to the topic, and for different entities in the related knowledge graph, adopting different matching methods to retrieve a matching result on the constructed knowledge graph to obtain a final matching score; Carrying out text matching on the commodity title and the microblog content; And combining the matching result of the commodity category knowledge graph and the hot topic content with the matching result of the commoditytitle and the microblog content to obtain a final matching result. According to the invention, association can be quickly and accurately found and timely provided for required shops, commodity description of the shops is enri