TARGET ADVERTISING FOR AN ELECTRONIC TRANSACTION USING A TRANSACTION PROCESSING CENTER

A transaction evidencing system (10) includes a first processor, a transacti on processing center (300), a data center (200) and a control system. The first processor is in operative communication with a printer (120) for printing a document as part of an electronic transaction. The transaction proc...

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Main Authors BREWSTER, WILLIAM H., JR, RYAN, FREDERICK W., JR, PIERCE, JEFFREY D, KAYE, STEPHEN M, MALANDRA, CHARLES R., JR, HEIDEN, RICHARD W
Format Patent
LanguageEnglish
French
Published 12.07.2001
Edition7
Subjects
ADVERTISING
CALCULATING
CHECKING-DEVICES
COMPUTING
COUNTING
CRYPTOGRAPHY
DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES
DISPLAY
DISPLAYING
EDUCATION
LABELS OR NAME-PLATES
PHYSICS
REGISTERING THE RECEIPT OF CASH, VALUABLES, OR TOKENS
SEALS
SIGNS
SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR
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Summary:A transaction evidencing system (10) includes a first processor, a transacti on processing center (300), a data center (200) and a control system. The first processor is in operative communication with a printer (120) for printing a document as part of an electronic transaction. The transaction processor is in operative communication with the first processor for processing the electron ic transaction. The data center is in operative communication with the transaction processing center. The first processor is located remotely from the data center and the transaction processor. The data center includes a da ta center server for processing a plurality of advertiser accounts, each of whi ch includes respective ad data having message data and restriction data. Each o f the message data is representative of a message, respectively, for printing on the document. The control system is in operative communication with the data center (300) and the first processor and is for: (i) establishing a transaction session between the first processor initiating the electronic transaction and the data center; (ii) obtaining profile information from the user; and (iii) using the profile information and the restriction data from the plurality of advertiser accounts to identify message data available for printing on the document in conjunction with the electronic transaction.</SD OAB>
Bibliography:Application Number: CA20002397622