SYSTEM AND METHOD FOR AUTOMATED HASHTAG HIERARCHICAL ONTOLOGY GENERATION FROM SOCIAL MEDIA DATA

Aspects of the present disclosure provide systems, methods, apparatus, and computer-readable storage media for determining semantic relationships between hashtags in social media messages, particularly for use in generating a hierarchical ontology of hashtags based on co-occurrence frequency and div...

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Bibliographic Details
Main Authors TORENE, Spencer Bradley, HOWALD, Blake Stephen
Format Patent
LanguageEnglish
Published 20.07.2023
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Summary:Aspects of the present disclosure provide systems, methods, apparatus, and computer-readable storage media for determining semantic relationships between hashtags in social media messages, particularly for use in generating a hierarchical ontology of hashtags based on co-occurrence frequency and diversity metrics. For example, natural language processing may be performed on a plurality of social media messages to extract hashtags from the social media messages. Co-occurrence frequency counts for at least two hashtags and other hashtags, in addition to an ensemble score based on a combination of one or more diversity metrics, may be determined. A hierarchical ontology may be generated based on the co-occurrence frequency counts and the ensemble scores for the at least two hashtags. Such a hierarchical ontology may group hashtags into communities of common topics that are ordered based on ensemble scores.
Bibliography:Application Number: AU20220211404