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A plurality of graphical elements form optical illusions associated with consumer products to aid in conveying visual perception of desired features. The optical illusions may provide perceptions of motion and/or elevation deviation into or out of a surface. Further, graphical elements sharing a sin...

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Bibliographic Details
Main Authors WOLTMAN, GARRY ROLAND, SULLIVAN, SUZANNE K, BOLAND, KATIE A
Format Patent
LanguageEnglish
Published 07.11.2013
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Summary:A plurality of graphical elements form optical illusions associated with consumer products to aid in conveying visual perception of desired features. The optical illusions may provide perceptions of motion and/or elevation deviation into or out of a surface. Further, graphical elements sharing a single common color tone may create one or more of the illusions that may otherwise be enhanced by incorporating multiple color tones to the graphical elements creating the illusions. Exemplary consumer products include disposable diapers, feminine sanitary napkins, printed or electronic advertising media, and removable packaging enclosing articles prior to their use.
Bibliography:Application Number: AU20080337183