The Influence of Digital Wallets in Increasing Business in the F&B and Online Shop Fields
This study aims to determine how influential digital wallets are in increasing businesses in the field of food and beverages and online shops. Researchers took a descriptive quantitative research method. From the results of the study, digital wallets have a positive and significant effect on increas...
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Published in | KnE Social Sciences |
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Main Authors | , |
Format | Journal Article |
Language | English |
Published |
17.05.2024
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Online Access | Get full text |
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Summary: | This study aims to determine how influential digital wallets are in increasing businesses in the field of food and beverages and online shops. Researchers took a descriptive quantitative research method. From the results of the study, digital wallets have a positive and significant effect on increasing sales in the food and beverage sector. Then it also shows significantly and positively that digital wallets affect increasing business sales in the online shop. Furthermore, the results of this study also show together that there is an influence between increasing food and beverage sales and increasing online shop business on digital wallets with contributions of 56.767% and 4.434%.
Keywords: digital wallet, food and beverage, online shop |
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ISSN: | 2518-668X 2518-668X |
DOI: | 10.18502/kss.v9i16.16262 |