Um Sistema de Aquisi\c{c}\~ao e An\'alise de Dados para Extra\c{c}\~ao de Conhecimento da Plataforma Ebit

The internet development and the consequent change in communication forms have strengthened as online social networks, increasing the involvement of people with this media and making consumers of products and services, which are more informed and demanding for companies. This context has given rise...

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Bibliographic Details
Main Authors Teixeira, Marcelo Augusto Muniz, Lobato, Fábio Manoel França, Chagas, Beatriz Nery Rodrigues, Junior, Antonio Fernando Lavareda Jacob
Format Journal Article
LanguageEnglish
Published 27.11.2018
Subjects
Computer Science - Computers and Society
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Summary:The internet development and the consequent change in communication forms have strengthened as online social networks, increasing the involvement of people with this media and making consumers of products and services, which are more informed and demanding for companies. This context has given rise to Social CRM, which can be put into practice by means of electronic word of mouth platforms, enable web sharing of comments and evaluations about companies, defining their reputation. However, most electronic word of mouth platforms do not provide information for extracting your information, making it difficult to analyze the data. To satisfy this gap, a system was developed to capture and automatically summarize the data of the companies registered in the eBit platform.
DOI:10.48550/arxiv.1811.11121