Using Fractal Enterprise Model for Business Model Innovation
The pace of changes in the business environment in which a modern enterprise operates requires the enterprise to constantly review its business models in order to survive and prosper in the dynamic world. The tutorial introduces an approach to Business Model Innovation (BMI) based on a new type of e...
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Published in | Advanced Information Systems Engineering p. 627 |
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Main Authors | , |
Format | Conference Proceeding |
Language | English |
Published |
2018
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Series | Lecture Notes in Computer Science |
Subjects | |
Online Access | Get full text |
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Summary: | The pace of changes in the business environment in which a modern enterprise operates requires the enterprise to constantly review its business models in order to survive and prosper in the dynamic world. The tutorial introduces an approach to Business Model Innovation (BMI) based on a new type of enterprise models called Fractal Enterprise Model (FEM). The model express the relationship between the enterprise assets and its business processes. The innovation consists of finding a new way of using enterprise assets to produce value for a new group of customers. The tutorial introduces FEM and shows how it could be used for BMI. The introduction is followed by an exercise in which the participants will apply the approach and invent a new business model for their own organizations. |
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ISBN: | 3319915622 9783319915623 9783319915630 3319915630 |