Gisou Makes Strides in U.S. Market
With Negin Mirsalehi coming from a family of beekeepers, she is the perfect person to bring honey-based hair care to Sephora." Over the past few years, she added, Sephora had seen an increase in the "care" element of hair care, with clients conscious of ingredients that promote hair h...
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Published in | WWD p. 16 |
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Main Author | |
Format | Trade Publication Article |
Language | English |
Published |
Los Angeles
Penske Business Corporation
11.08.2020
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Subjects | |
Online Access | Get full text |
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Summary: | With Negin Mirsalehi coming from a family of beekeepers, she is the perfect person to bring honey-based hair care to Sephora." Over the past few years, she added, Sephora had seen an increase in the "care" element of hair care, with clients conscious of ingredients that promote hair health. [...]bees need to feed themselves with honey, so we only take the surplus from the hives. Because of all the antioxidants and vitamins, and because honey is a natural humectant, the oil is very good for the moisture levels in your hair." |
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ISSN: | 0149-5380 |