time, #truth, #tradition An image-text relationship on Instagram: photo and hashtag
This chapter aims to examine the relationship between image (photo) and text (hashtag), on the photo sharing social network Instagram, through the examples #time, #truth, #tradition. A hashtag is a type of label or metadata tag primarily used on social networking websites and microblogging services....
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Published in | In the Beginning was the Image: The Omnipresence of Pictures p. 139 |
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Main Author | |
Format | Book Chapter |
Language | English |
Published |
Peter Lang GmbH
20.12.2016
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Subjects | |
Online Access | Get full text |
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Summary: | This chapter aims to examine the relationship between image (photo) and text (hashtag), on the photo sharing social network Instagram, through the examples #time, #truth, #tradition. A hashtag is a type of label or metadata tag primarily used on social networking websites and microblogging services. It makes it easier for users to find content of the same topic. Hashtags are created by inserting the hash character (#)¹ in front of a word or unspaced phrase.
The tagging system was initially popularized by Twitter², and later taken over by Instagram, Facebook and other social networking websites as well. Now hashtags trend |
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ISBN: | 3631678606 9783631678602 |
DOI: | 10.3726/b10396 |