Marketing Masculinities: Gender and Management Politics in Marketing Work

Marketing Masculinities: Gender and Management Politics in Marketing Work, by Lee V. Chalmers, is reviewed.

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Bibliographic Details
Published inAdministrative Science Quarterly Vol. 48; no. 3; pp. 529 - 534
Main Author Alvesson, Mats
Format Book Review
LanguageEnglish
Published Thousand Oaks Cornell University Samuel Curtis Johnson Graduate School of Management 01.09.2003
SAGE PUBLICATIONS, INC
Subjects
Administrative science
Business studies
Gender equity
Marketing
Masculinity
Organizational behavior
Work environment
United States > US
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Summary:Marketing Masculinities: Gender and Management Politics in Marketing Work, by Lee V. Chalmers, is reviewed.
Bibliography:content type line 1
SourceType-Scholarly Journals-1
ObjectType-Review-1
ISSN:0001-8392
1930-3815
DOI:10.2307/3556689