THE BANALITY OF THE GOOD

If the walls of our cities are plastered with images of things, this is never for purely decorative reasons: the symbolism proper to every city, even advertising symbolism, is never just aesthetic. The collection of symbols and emblems that are sedimented in stone or that shape stone answers to the...

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Bibliographic Details
Published inGoods p. 20
Main Authors Gemma, Marissa, Coccia, Emanuele
Format Book Chapter
LanguageEnglish
Published United States Fordham University Press 03.07.2018
Edition1
Subjects
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Summary:If the walls of our cities are plastered with images of things, this is never for purely decorative reasons: the symbolism proper to every city, even advertising symbolism, is never just aesthetic. The collection of symbols and emblems that are sedimented in stone or that shape stone answers to the same need that brought about the invention of road signs. We need signs and symbols because our existence in the city is only possible through them. Only thanks to this primordial symbolism, in fact, do we learn to orient ourselves, and only in this symbolic space does every resident know
ISBN:0823280225
9780823280223
DOI:10.5422/fordham/9780823280223.003.0004