Managerial communication: a listener-based approach to professional presentations

Provides a listener-based approach to increase the effectiveness of managerial presentations, especially for professionals in the engineering field. The persuasive speaking strategies presented are based on both rhetorical theory and tested practices in businesses.< >

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Bibliographic Details
Published inIPCC 91 Proceedings The Engineered Communication Vol. 1 & 2; pp. 2 - 6 vol.1
Main Author Beard, J.D.
Format Conference Proceeding
LanguageEnglish
Published New York NY IEEE 1991
Subjects
Business communication
Communication. Information transfer
Engineering management
Exact sciences and technology
Fellows
Information and communication sciences
Information science. Documentation
Library and information science. General aspects
Logic testing
Professional communication
Proposals
Public speaking
Qualifications
Sciences and techniques of general use
Engineering
Audit
Information communication
Oral communication
Information layout
Technique
Firm
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Summary:Provides a listener-based approach to increase the effectiveness of managerial presentations, especially for professionals in the engineering field. The persuasive speaking strategies presented are based on both rhetorical theory and tested practices in businesses.< >
ISBN:0780304829
9780780304826
DOI:10.1109/IPCC.1991.172721