Mercedes designs 2 for U.S

Mercedes-Benz's car group plans to sell two cars in the US tailored to American tastes. Joachim Schmidt, who is responsible for worldwide sales and marketing at the group, said the next-generation Mercedes-Benz A class, due in fall 2004, will include a body style designed for the US market.

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Bibliographic Details
Published inAutomotive News Vol. 77; no. 6028; p. 6
Main Author Ostle, Dorothee
Format Journal Article Trade Publication Article
LanguageEnglish
Published Detroit Crain Communications, Inc 10.03.2003
Crain Communications, Incorporated
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Abstract Mercedes-Benz's car group plans to sell two cars in the US tailored to American tastes. Joachim Schmidt, who is responsible for worldwide sales and marketing at the group, said the next-generation Mercedes-Benz A class, due in fall 2004, will include a body style designed for the US market.
AbstractList Mercedes-Benz's car group plans to sell two cars in the US tailored to American tastes. Joachim Schmidt, who is responsible for worldwide sales and marketing at the group, said the next-generation Mercedes-Benz A class, due in fall 2004, will include a body style designed for the US market.
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SubjectTerms Automobile industry
Automobile shows
Automobiles
Design
Product design
Product information
Product introduction
Schmidt, Joachim
Target markets
Title Mercedes designs 2 for U.S
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